If you're feeling in need of a little inspiration

Martin Luther King Jr Day

Martin Luther King Jr. Day coincides with a Super Blood Wolf Moon with Eclipse whose energy is said to be all about TRANSFORMATION.

Martin Luther King Jr was the pivotal advocate for African Americans during the Civil Rights Movement in the United States. He peacefully stood up and spoke out against the insane injustice faced by people of colour, he worked to stop the racial segregation and to bring equality to his fellow human beings.

He faced abuse, violence and incarceration as he travelled up and down the United States of America giving a voice to others. He wrote books, the written word adding its energy to the cause. His protest march in Birmingham, Alabama, got the attention of the world media creating what he called a ‘coalition of conscience’.

As the world started to take note, he wrote his “Letter from a Birmingham Jail”, a manifesto of the Negro revolution. He delivered his “I HAVE A DREAM” speech to 250,000 people and has inspired many millions more since.

"Raise your words, not your voice. It is rain that grows flowers, not thunder." -Rumi

He stood up, he spoke, he wrote, he got knocked down and got back up again and spoke and wrote more. He was brutally murdered for daring to be the voice of reason, but the inspiration of this one man, lived on and today he is remembered.

"Speech has power. Words do not fade. What starts out as a sound, ends in a deed." -Abraham Joshua Herschel

Words have power, both good and evil. Social media has given rise to allowing us all the ability to get our words out to a wider audience. So, choose your words ‘wisely’, be kind, be inspirational, be a force for good.

According to IngramSpark 2018/2019 trends:

Authentic and conscious discussions surrounding gender, race, class, and age-related issues among other topics, have become more prominent and many authors are capitalizing on their authority to speak to such topics from their actual world experience. We’ve seen several trending hashtags related to social campaigns in support of black identity, and in opposition to gun violence and women’s discrimination. Starting in 2017 and continuing through 2018, we’ve seen a lot more of these topics appearing in recommended reading lists and in review media, and also used proudly in book publicity campaigns. I see authentic and diverse writing gaining even more status in 2019 with many titles claiming top spots on both fiction and nonfiction best-seller lists. 

As I sit and write this blog post today, I have no voice, I have lost it to a chest infection, so it is ironic that I am writing at this moment in time. I am a communicator through and through. Often though, I lack the time to sit and write, so perhaps as I watch the arc of this TRANSFORMATIONAL super moon, I will sow seeds to find myself time to write words to inspire others.

As a writer, what inspiration can YOU share with your community? The mistake many authors make is to hard'-sell their book on social media. Messages of ‘buy my book’, ‘check out my book’ to an audience that you haven’t worked hard to cultivate and nurture will likely result in a drop in page likes, little to no post interaction and ultimately; no book sales. In today’s world, where the volume of FREE information, advice and resources available is HUGE we need to make sure we are providing rich content and information to our audiences before ever asking anything in return. Without gaining trust or providing a service what right do we have to ask strangers to buy a product or service from us? Serve your audience and they will serve you right back! Check out how to provide the content your readers want to see and start building your marketing strategy around that. If you would like to chat about how to get started, don’t hesitate to drop us a line!